PUT YOUR MUSEUM ON THE MAP
Simple Marketing/Branding/ Tourism Strategies & Writing
for Small Museums & Cultural Organizations
Communicate Your Value, Engage Your Audience, & Increase Your Impact
Attract Visitors, Members, Donors, & Volunteers:
Without Complicated Marketing Strategies
Without a Big Budget, or
Without a Big Marketing Team.
Leverage the power of brand messaging, effective communications, and tourism so you can attract a wider audience, enhance visitor experiences, and increase your impact.
HOW I CAN HELP YOU
Get Clarity, Confidence, & Creative Space.
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CONSULTING
It’s hard to measure success when you’re not sure where you’re headed. Get customized services and simple pricing for strategy sessions, consulting, and implementation support.
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WRITING / EDITING
Stop wasting time and money on copy and content that sounds good, but doesn’t engage or convert. Instead, work with a writer who has 30+ years of experience writing strategic copy and content.
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TRAINING
Get unique training on tourism, digital/content marketing, writing, and creativity, or facilitation of in-house marketing strategy or brainstorming sessions based on your needs and goals.
For 23+ years, I’ve worked DAILY with museums, cultural organizations, and the tourism industry, so I understand your unique challenges and opportunities.
I’ve also taught Marketing the Arts and American Government at the university level.
But, I’ll always meet you where you’re at - no confusing jargon, complicated strategies, or expensive techniques that don’t move the needle toward your goals.
And, I won’t lock you into a long contract.
I understand.
Creating and implementing a brand message and marketing/content/tourism strategies can be hard.
But, growing your museum’s reach can be fun and effective when you have:
a strategy that’s on-mission and that you believe in
a simple implementation plan, and
an experienced mentor to offer guidance and insights.
All of my clients begin with a free 20-minute consult call to discuss your needs and goals,
so I can customize the best way for us to work together.
Hi, I’m Dee!
YOU DESERVE A STRONG MARKETING PARTNER
I’m a former VP of Marketing & Communications for a destination marketing organization.
Since 2006, I’ve been a museum marketing consultant and writer working DAILY with museums, museum districts, and tourism organizations.
I’ve helped launch 34+ temporary exhibits.
Sometimes, I’m creating strategy. Sometimes, I’m writing copy and content. Sometimes, I’m a trusted partner offering sound advice.
But, I’m always LOVING what I do.
Businesses & Organizations I’ve Worked with Include:
When we work together, you benefit from my friendly approach &:
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INDUSTRY EXPERIENCE
23+ years in tourism and museum marketing/PR including leadership roles at destination marketing organizations, government agencies, and non-profits.
Photo: LeFleur Museum District entrance groundbreaking - that’s me on the left. -
CONSULTING SKILLS
17+ years of experience, knowledge, and training as a marketing consultant and business coach. I hold an M.A. in Political Science and have worked for a US Congressman - so I understand government relations.
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WRITING EXPERTISE
I’m a published author trained in social media, content, case studies, web writing, and copywriting. I’ve been concepting, writing copy and content, and providing creative direction for 30 years.
HOW IT WORKS
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CONTACT ME
All of my clients start with a free 20-minute consult call to discuss your needs and goals so I can customize the best way for us to work together. Please fill out the contact form to request your consult.
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GET A PLAN/COPY
If we decide to work together, then I send you a customized proposal/contract. As soon as I get your signed contract, I schedule your project and let you know our next steps so we can work on your roadmap to results.
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GROW
Use your strategy roadmap & copy/content to stand out in a crowded market, attract & engage your audience, & grow. We’ll celebrate your progress together!
I understand that marketing and tourism can be confusing, especially without a big marketing team or agency to help.
That’s why I created this business. Because, growing your museum or organization can be fun and effective when you have a strategy that enhances your mission, an implementation plan, and an experienced mentor to offer guidance and insights.
No two clients are alike, so I customize how we work together to achieve your goals. And, you work directly with me.
We approach each project from a position of “practical creativity” - we dream big together, but we get things done within the scope of your resources and budget.