Museum & DMO Branding
MMNS Foundation
I recently managed the re-branding of the MS Museum of Natural Science Foundation from concept through execution including the launch of a new website.
For this brand re-design, we used the museum’s original 4-color palette and chose photos in line with the museum’s desired imagery to show that the museum is a fun place for people to learn more about natural science. When possible, we choose photos that are diverse, bright, and show visitors engaging with each other, with staff, and with the exhibits.
Campaign elements include:
• New Website (www.mmnsfoundation.com or .org)
• New MMNSF Membership Application flyer
• Museum Elevator Wrap
• Banner Display Stands
• Point of Sale Flyer
• Social Media Posts
VISIT JACKSON “CITY WITH SOUL” ORIGINAL REBRAND (early 2000’s)
As Vice President of Marketing, I served as the creative director and liaison with the agency. The campaign has continued to evolve and is still the branding in use today.